A company’s culture is one of the most important aspects of determining its success. If a company’s culture is incredibly negative, you’ll have high employee dissatisfaction and turnover, and it’s likely that it’ll be difficult to achieve the success you’re aiming for in the long run. When you start a business, you have the opportunity […]
Tag: business strategy

As we head into Q2 of 2017, it’s time to finally achieve your resolutions. Reading, by far, is one of the most important things one can do to focus on self-development and continuing education. Reading can provide you with resources and knowledge that you wouldn’t find in the outside world, allowing you to come up […]

Nowadays, social media is everywhere. Whether you’re on Facebook, Twitter, Instagram or Snapchat, chances are that these platforms have changed the way you communicate with friends and family. With social media influencing almost every part of our lives in modern times, it’s no surprise that many businesses would like to capitalize upon this opportunity. Perhaps […]

Applications can speed up projects in the workspace tremendously. Let’s take a look at some of the best apps for larger companies. 1Password – A password protection app that features multiple levels of security. It can generate secure passwords and store them internally with restricted access. If you have a large scale company with […]

Technological advances in artificial intelligence are happening every day. Pair that with the proliferation of text messaging, social online messaging apps, and inter-office communication moving toward message/chat type resources over more traditional email, and you start to see the face of communication in a day-to-day environment changing. Using a chatbot as a business strategy can […]

Business-to-business (B2B) companies are those that sell products, services, machinery, or supplies to other businesses. But in the world of marketing, how different is the approach from that of business-to-consumer (B2C) marketing? Aren’t you still just selling products and services, showing your offerings in the best light? Don’t both types of businesses have to deal […]

If you think that your company doesn’t have a strong enough brand to compete in the marketplace, you may just be right. Things change quickly, the internet has changed everything about the way people perceive businesses, and the more technology advances the easier it is for people with less money and experience but a great […]

The term “pivot” is bandied about in the business world a lot these days. It started in the tech startup world, where idea after idea poured into the marketplace, and tech companies had to stay in the mindset of being willing to shift their entire product while retaining their core technology. The most oft-used example of […]

More and more, with the internet making global business a much easier proposition, and with more companies setting up international headquarters all over the world, it is becoming increasingly important for a common manner of speech for all parties to communicate with one another. And, like it or not, it seems to be that English […]